Some of us might remember the days when a keyword itself actually dictated search rankings. Early SEO crawlers were not sophisticated enough to take context into account, and thus, the infamous “content farm” style of writing was born. Then in 2013, Google launched Hummingbird, and things changed forever.
When it comes to quality, not all plugins are the same – and when it comes to WordPress, there are literally tens of thousands to choose from.
WordPress offers a great foundation, but in order to stay competitive, there are a least a few bases that you need to cover with the help of plugins.
So let’s get down to the bare bones. These are three main points that every new site should be running a plugin for.
As much as important content creation is, it will always be just a part of your successful marketing campaign. Because even if your piece of content is absolutely unique and holistic, it won’t bring you much unless you promote the heck out of it.
On Friday 28th of September, we had the opportunity to venture down to Brighton to attend the world-renowned SEO conference, Brighton SEO. Brighton SEO is a search marketing conference which encompasses various talks and training throughout the event which brings together some of the best speakers in the world in terms of SEO and search marketing practices.