Some of us might remember the days when a keyword itself actually dictated search rankings. Early SEO crawlers were not sophisticated enough to take context into account, and thus, the infamous “content farm” style of writing was born. Then in 2013, Google launched Hummingbird, and things changed forever.
Not long ago, users who entered a query into a search engine were rewarded with a simple list of ten blue links in the search engine results page (SERP)….those days are gone.
Does the thought of adding Google Tracking code boggle your mind? Never fear, we are here to help!
When it comes to quality, not all plugins are the same – and when it comes to WordPress, there are literally tens of thousands to choose from.
WordPress offers a great foundation, but in order to stay competitive, there are a least a few bases that you need to cover with the help of plugins.
So let’s get down to the bare bones. These are three main points that every new site should be running a plugin for.
As much as important content creation is, it will always be just a part of your successful marketing campaign. Because even if your piece of content is absolutely unique and holistic, it won’t bring you much unless you promote the heck out of it.
Increasing the lifetime value of your content is a tried and true online marketing technique. But it is a little counterintuitive at first…
If your page speed is too slow, you’ll be marked down by most search enginges. Read our top 5 tips on why your page speed is so important!
Content marketing can sometimes seem like a whole bunch of people describing how awesome their business is, without any care in the world for who is listening or who the intended audience is.
Watch our awesome video all about the world of SEO!
On Friday 28th of September, we had the opportunity to venture down to Brighton to attend the world-renowned SEO conference, Brighton SEO. Brighton SEO is a search marketing conference which encompasses various talks and training throughout the event which brings together some of the best speakers in the world in terms of SEO and search marketing practices.
