- Pin point accuracy in keyword and product analysis in conjunction with profitable budget allocation ensures you are getting the biggest return on investment possible.
- We pride ourselves on the finer detail, which is why we meticulously analyse and optimise campaign data. This allows us to make informed decisions throughout a campaign to guarantee we are consistently delivering results.
We manage AdWords budgets from £2,500 to £100,000 per month
Seasonal Shopping Promotions
In all of our Adwords campaigns, we place a lot of emphasis on developing the right keyword bid strategy for your brand. We will always aim for the optimum balance of quality score versus real-world use by your target audience.
In other words, we understand there is no point focusing on the highest demand short tail keywords if the traffic it attracts is from people who are not interested in your niche. At the same time, there is no point in aiming for ultra-granularisation with very long tail search terms if no one is typing those phrases into a search engine.
The right keyword strategy will help to ensure you are getting results for your money. But we also believe strongly that formulating a strategy is not a one-time job. Throughout a campaign, we will continuously review, analyse and evaluate performance against your objectives, using a detailed range of metrics. Using data to inform decisions, we approach delivering a high Return on Ad Spend (ROA) as a continuous process.
How can Adwords benefit your business?
I want to generate more traffic from search, fast.
PPC text ads guarantee you visibility on search results pages for your keywords. They are the ads you see in the ‘featured’ or ‘sponsored’ results sections at the top or to the right of organic search results. While SEO campaigns can take time to get your pages up the search rankings, text ads have an instant impact. By creating sharp, specific, relevant text ads that highlight your USPs and give a clear call to action, we strive to turn visibility into click-throughs for your site.
I want to advertise products for sale
Adwords Shopping ads act as product listings for paid-for Google Shopping campaigns. They can appear across the Google network, on search results pages, on Google Images, YouTube and more. We optimise your Shopping ads for different channels, both mobile and desktop, and ensure they are targeted to appear to the right audiences.
I want to turn more browsers into buyers
Adwords Remarketing campaigns target ads at people who have visited your websites or used your mobile app but have yet to be converted into customers. Remarketing is designed to give a little gentle persuasion to those nearly-customers who are aware of your brand but are in danger of slipping the net.
I want to promote my brand on as many different channels as possible
Google Display ads offer you the chance to reach much further than search results pages – across more than two million websites worldwide, in fact. With text, banner, email and app formats, they also give you the flexibility to achieve different objectives across different channels.
So if you are searching for “ppc agency Essex" why not give our team a call today.