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Cycles UK Facebook Remarketing

Cycles UK Facebook Remarketing

Cycles UK Logo

Cycles UK are an Independent Bike Retailer with 11 cycle stores in Essex, Kent, London, Watford and Norwich. Cycles UK stock the world's top bike brands including Specialized, Trek, Cannondale, Whyte and Merida.
Challenge

Challenge

CyclesUK already had a rich Facebook campaign setup, but they wanted to utilise remarketing to promote their bikes to the users who viewed them. They had the knowledge but lacked the necessary time to set the campaigns and audiences up.

Solution

Solution

To do this, we completed the following:

  1. Facebook Pixel remarketing audience setup
  2. Discussed budgets & campaign segmentation
  3. Provided daily and weekly monitoring of campaigns

The Result of Our Work

In July 2018, the campaign ads were seen almost 75,000 times, generating an ROI of over 1100%, and increasing the overall value of CyclesUK's social media advertising model.

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