Take a look at our Climbing Trees online marketing blog right here. A place for us to discuss what we love and hate, tips and guides on the world of online marketing. Discover our views on the latest online marketing trends, news, and discussion points.
Some of us might remember the days when a keyword itself actually dictated search rankings. Early SEO crawlers were not sophisticated enough to take context into account, and thus, the infamous “content farm” style of writing was born. Then in 2013, Google launched Hummingbird, and things changed forever.
Not long ago, users who entered a query into a search engine were rewarded with a simple list of ten blue links in the search engine results page (SERP)….those days are gone.
The key to developing stand-out SEO strategy is being able to account for future developments and trends. And one of the most game-changing developments in SEO so far is voice search…
Does the thought of adding Google Tracking code boggle your mind? Never fear, we are here to help!
When it comes to quality, not all plugins are the same – and when it comes to WordPress, there are literally tens of thousands to choose from.
WordPress offers a great foundation, but in order to stay competitive, there are a least a few bases that you need to cover with the help of plugins.
So let’s get down to the bare bones. These are three main points that every new site should be running a plugin for.
Today we launched a new report, which reveals the most-savvy MPs on social media in Essex and the results are fascinating…
As much as important content creation is, it will always be just a part of your successful marketing campaign. Because even if your piece of content is absolutely unique and holistic, it won’t bring you much unless you promote the heck out of it.
Want to know which key components you need to run successful Google Ads Shopping Campaigns? Look no further!
Increasing the lifetime value of your content is a tried and true online marketing technique. But it is a little counterintuitive at first…
If you don’t have much time to monitor your Google Shopping Campaigns, at least be sure to optimise these three areas.
Google recently launched a re-branding of their advertisement platform, and it came with some exciting new features for shopping campaigns. Read more about the Do’s and Don’ts you should be aware of when moving to Google Ads
We know that Google is always experimenting and testing new features in search results. Read about Google’s latest idea – sports games comments in SERPS.
Three examples of how Google Shopping Campaigns can do wonders for your business.
If your page speed is too slow, you’ll be marked down by most search enginges. Read our top 5 tips on why your page speed is so important!
Content marketing can sometimes seem like a whole bunch of people describing how awesome their business is, without any care in the world for who is listening or who the intended audience is.
Web design is an important part of user experience that, if done correctly, will improve conversion rates and drive SEO. Here are 10 tips to get you on the right track!
Watch our awesome video all about the world of SEO!
Landing pages are a crucial part of an effective sales funnel on your site. In order to make the most of them, you need to know how to relate to your buyers’ journey.
On Friday 28th of September, we had the opportunity to venture down to Brighton to attend the world-renowned SEO conference, Brighton SEO. Brighton SEO is a search marketing conference which encompasses various talks and training throughout the event which brings together some of the best speakers in the world in terms of SEO and search marketing practices.
Local SEO might mean something different to each person, but in its essence, it means something quite specific. I want to show you what I mean by way of a thought experiment.
